Ideas, how-tos and best practices for excellence in campus recruitment

The mission of Campus Recruitment 360 by TalentEgg is to be the home of useful, actionable content for the professional campus recruitment community.

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A huge part of TalentEgg’s strategy to bridge the gap between Gen Y and employers has included providing content – articles, videos, interviews, etc. – to help guide students through the process of transitioning from school to work. The how-to articles, recruiter tips and new grad success stories have helped them feel inspired and more prepared to tackle the daunting task of finding a meaningful, career-related job.

We soon realized, however, that similar resources were in demand from campus recruiters and human resources professionals who were constantly searching for better ways to attract, target and recruit top students and recent graduate talent.

Leveraging our unique position at the intersection of students and employers, TalentEgg has produced hundreds of articles, events and presentations for employers on these topics over the years.

  • TalentEgg founder Lauren Friese is a regular speaker on the campus recruitment circuit in North America, including at the Canadian Association of Career Educators and Employers’ (CACEE) regional and national conferences and the Recruitment Innovation Summit, and to the Conference Board of Canada and the Human Resources Professionals Association (HRPA).
  • TalentEgg’s Gen Y Recruitment Insider events were attended by hundreds of employers in Toronto, Calgary and Vancouver throughout 2011.
  • In November 2011, we launched our own awards program, recognizing excellence in campus recruitment. The inaugural TalentEgg Campus Recruitment Excellence Awards and Conference event was held in May 2012, attracting more employers than any other campus recruiting conference in 2012. For more information about the Campus Recruitment Excellence Awards and Conference, please visit