TalentEgg Trends

Today’s Talent, Tomorrow’s Leaders

Knowledge Hub For Employers, Career Educators And Coaches

Category: Employer branding (page 1 of 29)

Announcing the Finalists of the 2020 TalentEgg National Recruitment Excellence Awards and Conference!

Congratulations to the finalists of the 2020 TalentEgg National Recruitment Excellence Awards and Conference! We are so egg-cited to celebrate you and announce the winners at our first ever VIRTUAL Awards and Conference on July 8, 2020. 

The TalentEgg Awards applications are evaluated by a team of top student judges from across Canada, who give a student perspective and first-hand feedback on career development programs and employer branding and recruitment strategies. Our panel of student judges had their work cut out for them this year. With so many amazing applications, it was a close race!

Please join us at this year’s Awards and Conference to celebrate the winners, and tune-in to insightful panels with our egg-cellent lineup of expert speakers from the recruitment and career development space. We will be sharing critical insights from our COVID-19 Student, New Grad and Early Career Survey conducted this spring to understand how the pandemic is impacting Canada’s young job seekers and influencing employers’ future recruitment strategies. We will explore virtual tools and practices to help employers continue to engage and attract top candidates in the “new normal” of remote recruiting. We will also share best practices and new solutions for welcoming back employees to the workplace and students to campus — safely — in the months to come!  

Don’t miss out! Registration is open until July 7th, 2020 at 11:59 pm EST. 

Now, what you’ve really been waiting for: your 2020 Finalists!

2020 TalentEgg National Recruitment Excellence Awards Finalists

Please note: Finalists are listed in no particular order.

EMPLOYER AWARDS FINALISTS

BEST GRAD PROGRAM

BEST CAREER WEBSITE

BEST INTERNSHIP/CO-OP PROGRAM

CAMPUS RECRUITING PROGRAM OF THE YEAR

  • CIBC
  • PwC
  • Abbott
  • Blackberry Limited
  • Bell Canada
  • First Capital
  • Ontario Teachers’ Pension Plan

RECRUITING PROGRAM OF THE YEAR FOR A NONPROFIT [NEW]

CAMPUS RECRUITER OF THE YEAR (INDIVIDUAL)

  • Gaby Patenaude – Campus Recruitment Program Lead (EDC)
  • Trevor Buttrum – Manager, Career Connections (Insurance Institute)
  • Griffith Dias – Recruiter, Early Talent Acquisition, Corporate Functions (RBC)
  • Chelsea Assimes – Campus Program Manager (Visier)
  • Jennifer Brownhill – Campus Talent Acquisition Partner (CIBC)

BEST EMPLOYER BRANDING AND OUTREACH

BEST SOCIAL MEDIA PRESENCE

SPECIAL AWARD FOR DIVERSITY AND INCLUSION IN RECRUITING [NEW]

SPECIAL AWARD FOR CORPORATE SOCIAL RESPONSIBILITY IN RECRUITING

BEST CONTRIBUTION TO STUDENT CAREER DEVELOPMENT

BEST USE OF STUDENT COMPETITIONS FOR RECRUITMENT [NEW]

  • Visier
  • CIBC -GLDP/TLAP All-Comers Thought Forum
  • Bell Canada
  • Abbott

BEST RECRUITMENT BRANDING STRATEGY BY A PROFESSIONAL OR INDUSTRY ASSOCIATION [NEW] 

EDUCATIONAL INSTITUTION AWARD FINALISTS

SPECIAL AWARD FOR INNOVATION BY A CAREER CENTRE

  • Ryerson University, Ted Rogers School of Management  WINNER!

CAREER COACH OF THE YEAR (INDIVIDUAL)

  • MomentswithBren
  • Luki Danukarjanto – FOCUS Inspired
  • Jen Coombs – Dalhousie University – Rowe School of Business
  • Jennifer Morozowich – Humber College
  • Ibiyemi Balogun – Ryerson University, Ted Rogers School of Management

Thank you to all of the employers, career centres and educational institutions who participated this year. We look forward to connecting with you at our conference to celebrate all the finalists and announce the winners of the 2020 TalentEgg National Recruitment Excellence Awards. Get your tickets here!

Millennials Are All Grown Up: Connect with Early Career Professionals

In 2019, TalentEgg is proud to celebrate its 11th anniversary. For over a decade, TalentEgg has specialized in being the most preferred job board and career resource for students and recent grads in Canada. Something unique about our demographic is that we’re finding students and grads that found their first jobs on TalentEgg are now coming back to us for their second or third jobs in their careers. As a trusted source for all things career, our users are looking for more experienced and intermediate roles, which means we can reach even more candidates to fill your recruitment gaps. To learn more about early career professionals, we eggs-panded our TalentEgg Survey to get their insight about the workplace, what they look for in an employer and what they’re searching for in their careers. We’ve already revealed some of our findings throughout this Guide but wanted to dedicate a little more attention to this cohort. Our once young millennials have grown up, and here’s what they’re searching for.

Out of the early career respondents, 41% have been with 1 employer since graduation and 41% have stayed in the same role since graduation. However, 72% are actively looking for a new position with an employer. The common theme? They’re looking for growth and aren’t necessarily finding it at their current place of work. Career path and growth is consistently the number one factor that both students, grads and early career professionals are looking for in a potential employer. So it’s no surprise that 59% say they want more job opportunities shared with them.

We found that 94% of early career professionals are interested in taking additional training and certificates, including one-on-one career coaching. We also discovered that 61% of early career professionals have already taken additional training/certificate programs beyond their undergraduate degree. This demonstrates that there is a clear desire for additional training. This presents an opportunity to develop a generation of young professionals who are looking to continue on their career path, potentially improving employee engagement and retention. Don’t let your onboarding investments go to waste. If your organization prides itself on developing its people, then make sure you’re highlighting this to not only current employees, but to new candidates as well.

Since early career professionals are the millennial generation, they are digitally savvy and want to receive information in a similar manner to students – via social media. Instagram is the number one preferred platform for early career and, as they get older, they start to rely on social media and online resources for their career information instead of their parents and family members.

With TalentEgg’s paid social media campaigns, targeted email blasts and geo-fenced mobile marketing campaigns, we can target early career professionals looking to make the next step in their career as well as provide you support for your campus recruitment.

With this strategic approach, we can add value to your talent attraction and recruitment efforts and your talent pool will be filled with the top-notch candidates before you know it! We deliver measurable results and promote your employer brand at the same time. Reach out to us to find out which customizable solution will work best for your company.

Sponsored Facebook Post: CMHC

Sponsored Instagram Story: BMO

Sponsored Facebook Post:
TalentEgg Talks Live

Sponsored Instagram Post: Tenaris

Early Career Editorial on LinkedIn: Bell

Unique Experiences to Develop Your Future Talent Pipeline

As we’ve already mentioned in this Guide, students are looking for more meaningful ways to connect with employers beyond the typical career fair. What better way to showcase your workplace culture than providing unique opportunities for students and grads to get involved? These experiences will help to develop your future talent pipeline in a rewarding and effective way.

“I think continuing to engage students and coming up with more creative campus engagement strategies will definitely help [organizations]. Try something new, show students what their lives at [your company] would be like. Bring employees, bring execs. Show students why they should choose you.”
– Mallory Thompson, Western University, 2019

TalentEgg has partnered with some amazing organizations that have created initiatives for students and grads to get involved – from challenges to volunteering and everything in between. In our survey, students and grads said that they are looking for opportunities for professional development and growth, with 71% saying the most important thing they’re looking for in a career is gaining job experience and building their future career path.

For example, we partnered with Data VizArt (DVA), powered by Deloitte, Tableau and CIBC, to raise awareness of their data visualization competition that gave students an opportunity to work in a team, present their solutions in front of executives and win a grand prize of $3000! TalentEgg’s Blitz Campaign that DVA used to promote their challenge included Leaderboard, Big Box and Wallpaper ads, as well as social media promotion, custom editorials and email blasts to best reach our audience.

This challenge gave students a chance to network with potential employers, develop essential analytical skills and be a part of something outside of the classroom that directly impacts their careers.

Big Box Ads: DVA

Big Box Ads: DVA

Another egg-citing way for students to not just develop their skills, but also meet top Canadian employers face-to-face is CEOx1Day. TalentEgg is a proud partner of this program, created by Odgers Berndtson, which provides students the opportunity to shadow an influential CEO of a leading organization for one day, experience what their workday involves, get advice and build long-lasting connections. CEOx1Day gives students an opportunity to apply in-class learning to a real world situation, equipping them with the tools and skills to start building their careers. TalentEgg supports the CEOx1Day program with promotion to our student and grad job seekers with our Blitz Campaign across our social media channels, online advertising on our website, editorial success stories on our blog and email blasts during the application period.

As a part of the application, eligible third or fourth year students have the opportunity to complete an online leadership assessment and receive a personalized report from Hogan Assessments. The report provides feedback on leadership skills, like relationship building, goal setting and strategic thinking, to help the students understand and identify their strengths and weaknesses to build their potential. In addition, all semi-finalists are considered for an interview with McKinsey & Company for a summer internship or full-time placement.

Creating a way for students and grads to participate in a fun, competitive challenge will attract young talent to your organization and give them an opportunity to “show their stuff’ in a demonstrative way. Not only will providing these opportunities create fun, engaging and memorable ways for students to learn more about your organization, it also enhances your employer brand and reputation. At TalentEgg we are here to help you produce and execute your student Challenges and promote it to top candidates across Canada.

Custom Editorial: CEOx1Day

Wallpaper, Big Box and Leaderboard Ads: HOEM on Jarvis

Wallpaper, Big Box and Leaderboard Ads: HOEM on Jarvis

Wallpaper, Big Box and Leaderboard Ads: HOEM on Jarvis

Continuous Learning is Your Talent Magnet

The primary task of the Talent Acquisition professional is to attract, engage and recruit top talent, right? But once they land the job and join your organization, an equally important task is to keeping current employees engaged and fulfilled. Why? Because happy employees become brand ambassadors, and unhappy ones create negative reputation for your organization, making the entire talent attraction challenge even more difficult.

In an increasing number, young candidates are looking for more than just a pleasant work culture. They desire growth and development as a fundamental component of a positive workplace culture. In our TalentEgg Survey, 67% of high school students, 72% of post-secondary students and 73% of early-career professionals said that building their future career path, gaining experience and having access to professional development are the most important things they’re looking for in a career. Moreover, when two employers seem equally appealing, 28% of post-secondary students and 27% of early-career professionals agreed that career path and growth would be the deciding factor for them.

What does this mean to you? It is practically a win-win. When you invest in your employees’ continuous learning (either in-house or outsourced through post-secondary programs, online courses, trainings and seminars), you demonstrate your dedication to their development, engage with them in ways that are meaningful for them and you get more qualified and well-rounded team members. Young employees will also appreciate your company’s commitment to their growth and will be more loyal as a result.

“I think setting up new employees with a paid training session or program when beginning their jobs is a great way to teach them the skills they may lack.”
Mallory Thompson, Western University, 2019

“Specifically assigning new employees with mentors is a very good idea, since it allows employees to have a relatable yet knowledgeable person to turn to for growth and development.”
Christine Mitry, McMaster University, 2020

But increasingly we hear from employers that the number one deficit they see in young job seekers is demonstrated soft skills, or core competencies. While many students have been focusing on their grade point average and the technical skills they gain from their degrees or diplomas, they are sorely lacking in the soft skills necessary for success in the workplace. Soft skills like communication, critical thinking, problem solving, team building, are increasingly in short supply among young job seekers – indeed, many employers perceive so-called soft skills as the critical skills for success within the workplace. Even if a job seeker might have them, career educators and employers struggle with how to sensitize the young candidates to the necessity of developing and demonstrating them to potential recruiters. Increasingly, students are aware they need additional training to successfully make the school to work transition and flourish in the workplace. Many of the students and recent grads that we surveyed believe that they need additional training/education to excel in their careers. 68% of high school students are interested in online courses for skills training and 88% of post-secondary students believe they need additional training to launch their career. Among early career professionals, 61% have taken additional training/certificate programs, an astounding 94% are interested in taking additional training and certificates while 33% say they think they need technical skills training and 77% say they needed additional training once on the job.

Lifestyle Editorial

TalentEgg is here to help develop your current employees and also ensure that the candidates you hire are trained and eager. With our new eLearning platform at TalentEgg University (TEU) we are proud to launch this fall, a series of certification courses designed in collaboration with top elearning professionals and clinical psychologists to train young people how to develop and practice those critical soft skills in such high demand by employers. With TEU certificates & badges, candidates can include on their CV and their online profiles, demonstrable proof they were able to successfully complete their soft skills training that shows their commitment to learning and being successful in their career. We help students and recent grads polish their people skills, develop emotional intelligence and fill in the gaps in their core competencies. When they apply through TalentEgg, you can rest assured that these candidates are the best of the best.

eLearning Platform

In addition to providing learning opportunities for young employees at your organization, you can also sponsor a Career Guide on TalentEgg! Career Guides are highly popular among our users who want to enhance their understanding of a specific industry and choose the path that speaks to them. You can help them do just that and position your organization as a thought-leader in the industry in the meantime!

Reach out to us to find out more about our eLearning Platform at TEU and Career Guides sponsorship.

eLearning Platform

 

Older posts

© 2020 TalentEgg Trends

Theme by Anders NorenUp ↑