Last Thursday, TalentEgg hosted the first event in our Gen Y Recruitment Insider series, featuring presentations from TD Business Banking and MasterCard.
The Gen Y Recruitment Insider series by TalentEgg is designed to give Canadian recruitment professionals an inside look at the most successful Gen Y focused recruitment and branding campaigns executed by their peers. At each event, attendees have the opportunity to discuss these campaigns as well as forthcoming developments in digital and social media as they pertain to student and new grad recruitment.
Nancy Moulday, Manager Recruitment at TD Business Banking, and Kobi Gulerson, Director of Digital Marketing at MasterCard Canada, shared the behind-the-scenes of their very different but effective styles of recruitment.
We’d like to thank everyone who came out on Thursday and we sincerely hope you had a great time! It was a full house and we had a fantastic turn out, especially considering it was the night before a long weekend.
Couldn’t attend? Stay tuned for blog posts this week featuring the key takeaways from Nancy and Kobi’s presentations as well as our survey findings that indicate some interesting recruitment and marketing trends for the next year.
Lauren made her second appearance on Canada AM this morning to discuss job hunting techniques for students and recent grads.
Here are some of the tips she offered:
biggest mistake students make is job searching too narrowly, both in the methods they use to find jobs and also in the types of roles they seek
there are so many more opportunities this year compared to last year
as we demonstrated during the Focus on Retail event in March, retail is a valuable work experience for any profession – employers from all different industries, not just retail, love retail experience
there are so many amazing resources online, including TalentEgg, and also including Facebook, Twitter, LinkedIn, that can go outside the traditional job searching methods
on a resume, start with your core skills and don’t just put in your work experiences but demonstrate your life experiences which will show the employer that you’ll be a positive return on investment (ROI) for them
link to your online profiles (as long as they’re appropriate!)
Thanks to RW&CO for providing Lauren’s wardrobe! She visited RW&CO at Yorkdale Shopping Centre in Toronto last week to choose an outfit. We got the whole adventure on video, so stay tuned for that footage later this week!
Congratulations to TalentEgg founder Lauren Friese for taking home 1st prize in the inaugural Impact Pitch Competition at the 6th annual Impact National Conference on Saturday night in Toronto!
The entire TalentEgg team is so proud of Lauren’s accomplishments and all her hard work on TalentEgg from the start.
"Congratulations to the winners of our Pitch competitions, Christine Poirier & @laurenfriese!!#INC09" (Credit: @ImpactOrg)
Lauren won over the competition’s judges and the audience, made up of top students from across the country, by giving a short, five-minute speech about the story behind TalentEgg, why it’s such a valuable service for students and employers, and why we’ve been so successful as a business so far.
I was asked to speak at this conference after the organizer saw an article I’d written for the Canadian HR Reporter…in JUNE. So, needless to say, I left preparation a little late and was panicking this past weekend realizing that my audience would be WAY more experienced in this field than I was.
I decided that whatever I said, it would have to be bold. And it sure was. I spoke about the value of resumes, the practice of on-campus recruiting, and even pushed the value of Arts students/soft-skills in the workplace.
I explained that I was not an expert in years, but that I was in a somewhat unique position in the market and as such, could potentially offer a unique point of view:
As founder of TalentEgg, I am business owner who employs Gen-Y talent
As part of TalentEgg, I am constantly in contact with students and new-grads who share their experiences getting into/in the workplace with us
As part of TalentEgg, I am constantly in contact with employers who share their experiences hiring/on-boarding new-grads and students with us
And of course, at 25 years old, I am a ‘member’ of Generation Y
My speech was very well received and the audience had many questions afterward, ranging from ‘How do you motivate Gen-Y in the workplace?’ to ‘Do you think, in today’s market, that employers almost need to be making resumes for students, instead of the other way around?’.
I was also stopped by a few people after the presentation who wanted to express that they agreed with my points, and (in many cases), that they had children who were Arts graduates, who were exceptionally smart and motivated, and who couldn’t get a job.
Overall, a fantastic experience. And like my Facebook status says, I think I might like this public speaking thing. Hopefully more to come!
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"Our experience with TalentEgg has been absolutely phenomenal. I wouldn't think twice about recommending TalentEgg to any company hiring recent grads and interns!"
— GE Canada
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TalentEgg Trends is an award-winning resource hub and community for employers, recruiters, HR professionals, career educators and coaches, where you can learn and share ideas, tips, tricks and best practices for excellence in recruitment and career development.