Last Wednesday, TalentEgg hosted a Twitter chat about careers in retail as part of our Retail Career Week in partnership with Bell, which brought employers and interested students and recent grads together through the power of a single hashtag, #TERetail. Continue reading
On Wednesday, TalentEgg hosted a Twitter chat about retail careers in the middle of our Retail Week, bringing employers and students together through a single hashtag: #TEretail
95 different Twitter accounts participated, generating more than 400 tweets with the #TEretail hashtag that reached 109,131 people, resulting in over 1.2 million impressions (source: TweetReach).
With outcomes like these, it’s hard to deny the power of social media when it comes to campus recruiting.
Imagine if, among all the other challenges you face as a campus recruiter, you also had to launch a brand new employer brand in Canada.
Well, that’s exactly what Isabelle Morin and her team have been up against as Target prepares to open dozens of stores across the country in early 2013.
At the 2012 Campus Recruitment Excellence Awards and Conference on May 14, Isabelle, Group Manager – Campus Recruiting at Target Canada, spoke about how she and her colleagues have approached this unique challenge in order to build Target’s employer brand from scratch and hire new grads for store leadership roles (Executive Team Leaders).